by vicki | Jan 21, 2024 | Strategy
Gone are the days when aggressive sales tactics and broad-brush advertising were the cornerstones of business growth. In 2024, the spotlight is on product-led sales, a strategy that turns the traditional sales playbook on its head. This approach, focused on letting...
by vicki | Jul 21, 2023 | Agency
In the world of digital advertising, there’s a misconception that only big agencies can deliver the best results. It’s the classic ‘big fish’ perception – surely the larger, well-known agencies have the best resources, the best expertise, and the...
by vicki | Jul 12, 2023 | Facebook Ads
In the ever-evolving world of digital marketing, Facebook remains a robust platform for reaching potential customers. With over 2.9 billion monthly active users, Facebook offers unparalleled scope for brand visibility and user engagement. One tool that stands out for...
by vicki | Apr 2, 2023 | Facebook Ads
There an increasing need for website owners to have to verify that they own the website they say they own with third-party online software tools like Google Search Console, Google Analytics, Facebook, or Pinterest.Verification is the process of proving that you own...
by vicki | Feb 12, 2023 | Facebook Ads
Meta’s Facebook Ads Library is a great place to start if you want to create Facebook Ads that are more targeted and effective. From this one place, you can view all of the active ads running across the entire platform by searching for the business Page name or...